Dan Willett is a seasoned financial professional with nearly two decades of experience helping families achieve their financial goals through a holistic, client-first approach. With a strong educational background—holding an MBA in Accounting from the University of Phoenix and a BA in Economics and Political Science from Wilfrid Laurier—Dan also holds the CFP, CLU, CHS, and CEBS designations. His practice is rooted in trust, connection, and personalized planning, treating every client with equal care, regardless of portfolio size.
From his early days in the industry to his current role at Optimize Wealth Management, Dan has remained focused on building long-term client relationships and delivering tailored strategies that align with each individual’s values and goals. He is a passionate community advocate, supporting local bursaries, youth sports, and Rotary.